To engage with undergraduates, graduates and employers on the benefits of joining the Reserve Service as an Officer, and to recruit students to join the Royal Military Academy in Sandhurst as Reserve Officers, we developed a ground-breaking interactive presentation that toured the UK, which was presented by Army Reserves Officers.
Tablets were used throughout the presentations to ensure interactivity and allow the presenters to fully engage with the audience. At the end of the presentation, potential candidates could link directly from their tablets to the Army Recruiting Site.
As a direct result of this presentation, there was a 124% increase in recruit intake in 2016, exceeding the targets set for that year.
increase in intake