We recently hosted our clients and various other
stakeholders for the second drpbigtalk
on 28th September 2017 at our Midlands HQ complex. The day of insight and
innovation included keynote presentations, a TV show style roundtable discussion, client panels, and an
evening of locally sourced food and entertainment. The aim of the event was to provide the
communications industry with insights on key topics and help the industry to grow.
In 2016, drplaunched the first drpbigtalk, which saw over 200 people come together for
the biggest shared conversation to date.The day proved to be extremely beneficial to all in attendance, with
fantastic feedback and requests to hold the event again this year.
This year, the day was hosted by TV Presenter Juliet Morris,
and included a selection of industry leading panellists and experts. Eliza
Filby, academic, writer and businesswoman began the event with ‘The Bigger
Picture’ looking at Millennials, Gen Y & Gen Z audiences. Eliza Filby was
followed by Caspar Berry, a motivational and keynote business speaker
specialising in the subjects of risk, decision making, innovation and
leadership. The day concluded with an evening drinks reception, and a final
session from writer, presenter and journalist, Martin Sixsmith, former Director
of Communications for Tony Blair's government.
If we’re going to stay relevant to the next generation of employees and consumers, we need to act fast and stay ahead of the curve when it comes to implementing new communication strategies and campaigns
Callum Gill, Head of Insight and Innovation at drp,
commented: “For brands, businesses and even the individual, we are living in an
age of extremely rapid technological and societal transformation. If we’re
going to stay relevant to the next generation of employees and consumers, we
need to act fast and stay ahead of the curve when it comes to implementing new
communication strategies and campaigns. At last year’s drpbigtalk, we saw the
tremendous value an event like this can provide; a day out of the office
dedicated to looking ahead and glimpsing the future of our shared craft."
Through our drptalk
online blogs on key industry topics and drptalk live events – a series of
insightful discussions focusing on thought leadership – our aim is to alter the
way we all work in the fast-evolving world of communications, for the better.